2018 Webinar/Web Event Programs

Looking to increase your thought leadership, drive new leads, and nurture existing ones – then a custom webinar with Demand Gen Report (DGR) may be just what the doctor ordered. Our comprehensive turnkey programs include DGR to host, moderate, promote and capture registrants, attendees and on-demand viewers.

In 2018, in addition to our three weeklong webinar series, Demand Gen Report will be produce one custom webinar per month. In all cases these webinars are meant to be educational/thought leadership and align with the editorial direction of DGR and need to provide a value to our readers- so not product pitches or demos. Our readers want to know about challenges that their peers are facing (case studies, real-world examples) and how they were able to address those challenges or what is on the horizon for the industry (analysts).

Our webinars are set for 30 minutes (presentation) and 10 – 15 minutes of Q&A. We utilize the ON24 platform and in order to accommodate the scheduling of speakers all session are pre-recorded, and will air on the schedule date. These formats we offer include:

DGR Editorial Webcast

  • The topic, content, and speaker recruitment is driven by the DGR editorial team.
  • Webinar sponsors may take advantage of the opportunity to be included in the Q&A.
  • Sponsor logo on all promotion
  • Sponsor “About Us” slide at the end
  • Opportunity to include up to 5 assets in the ON24 Resource Center, with reporting on activity
  • Sponsor gets contact information of those who register, attend and view on-demand
  • MP4 file of the webinar
  • Registration goal: 200

Investment – $13,500 net

Roundtable Discussion – B2B Marketer Series

  • DGR leads the discussion as the moderator
  • Sponsor can have an executive, and recommend 2-3 customers/partners to sit on the panel
  • DGR will work with the sponsor on the key talking points/ flow of the discussion/questions
  • Format will feature DGR introducing key trends, either with key stats or articles highlighting the importance of the trend, then panelists will add insights, discussion points around the topic.
  • Sponsor logo on all promotions
  • Sponsor Background slide at the end.
  • Opportunity to include up to 5 assets in the Resource widget
  • Sponsor gets contact information of those who register, attend and view on-demand.
  • Report includes any assets the attendee downloaded and any questions they asked.
  • MP4 file of the webinar
  • Poll questions recommended
  • Survey questions at conclusion
  • Registration goal: 200
  • Follow-up brief included upon sponsor request (additional charge)

Investment – $15,000 net

Custom Webinar Program w/ Brief:

  • DGR moderates, and facilitates Q&A
  • Sponsor present along with a customer, consultant or analyst
  • Custom brief to follow for additional promotion and downloads
  • Social Power Poll on topic leading into webcast
  • Sponsor logo on all promotions
  • Opportunity to include up to 5 assets in the Resource widget
  • Sponsor gets contact information of those who register, attend and view on-demand.
  • Report includes any assets the attendee downloaded and any questions they asked
  • MP4 file of the webinar
  • Poll questions are optional
  • Registration goal: 200
  • DGR will develop a 2-3 page brief based on the content presented in the webcast – DGR will write and design in the DGR Webinar Brief template
  • DGR will promote the approved asset for 2 months
  • Sponsors to receive the contact information of those who download the asset for 2-months
  • Sponsor owns the asset

$17,500

With all of the above options DGR will provide the sponsors with an HTML evite to promote their session to their database. These webinars are a great addition to your lead nurture campaigns and a great way to touch your prospects with a third – party event that will provide them with valuable insights.

Each webinar will be SIMULIVE (recorded ahead of live date). Broadcast dates will vary depending on month.