B2B organizations are shifting their focus from acquiring leads to targeting and engaging buying groups within key accounts. This event will highlight examples and best practices for driving orchestrated dialog with key decision makers. As more marketers focus on personalization and segmentation, these sessions will be critical to help revenue marketers analyze results from Q1 and improve plans for the remainder of the year.
Associate Publisher
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914-420-2930
Senior Account Executive
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502-736-9505