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Media Kit

Audio Podcasts

Demand Gen Report’s podcasts focus on the hottest topics and events in the industry. Led by our digital events team of experts in audio, video, editorial, content strategy and marketing, podcasts like the B2B Marketing Exchange Podcast offer a number of sponsorship opportunities to help you reach our engaged audience. We can even help you produce or promote your own podcast series!

B2BMX: Episode Sponsorship

  • 30-second ad read on an episode of the B2BMX Podcast.
  • Option to provide a completed audio file or have the ad read by Demand Gen Report team. Ad can center on any initiative, campaign, or message (script must be approved by DGR before recording).
  • Sponsorship mention at the beginning of the episode and on the description/show notes.
Investment: $3,000 per episode, $10,000 per month.​

B2BMX 30-Second Ad Read

  • 30-second ad read on an episode of the B2BMX Podcast.
  • Option to provide a completed audio file or have the ad read by Demand Gen Report team. Ad can center on any initiative, campaign, or message (script must be approved by DGR before recording).
Investment: $2,000 per episode, $7,000 per month.

Custom Podcast Production:

Limited series (6-8 episodes)​

Work with the Demand Gen Report team to develop your own podcast. Demand Gen  Report will help you plan, record, produce, and publish the podcast and even promote it when it launches to our audience of 70k+ subscribers! Episode length between 20 and 40 minutes.

  • You own the podcast. It can live on your website or Demand Gen Report (or both!).
  • We help you with the recording, production, and sourcing of guests.
  • Podcast fulfills your marketing objectives and branding efforts. You also have the option to co-brand the podcast with Demand Gen Report.
Investment: $40,000 for limited series of 6-8 episodes
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